Archives: Episode
Demographic Segmentation
Demographic segmentation means dividing a market into smaller groups according to characteristics such as age, gender and occupation.
PPC Advertising
PPC, which stands for Pay-per-click, is a model of internet marketing in which advertisers pay a fee each time a user clicks on one of their adverts.
What is Advertising? An Overview
Advertising means pushing paid messages in the middle of your customers' day to eventually sell them things.