Podcast: Pay Less Per Customer
Inbound Marketing, Permission Marketing
Inbound marketing enables businesses to attract, engage and delight their target audience in a non-intrusive manner.
Maximizing Customer Lifetime Value
Maximizing customer lifetime value can have a huge impact on your bottom line, because CLV measures the total profits from average customers, until they stop being your customers
Maximizing Profits Through Sales and Marketing Integration
Sales and marketing integration plays a vital role in maximizing profits for your business.
SEO. An Overview
SEO is the practice of improving the visibility and ranking of a website or a web page in search engine results pages (SERPs).
What Is Customer Churn Rate?
Customer Churn Rate is the percentage of customers who don't repeat their purchase. It measures customer retention after a renewal cycle.
What Do Sales Leaders Do?
Sales leaders are responsible for maximizing sales and helping to control customer costs.
Outbound Marketing, Proactive Marketing
Unlock the potential of outbound marketing to pay less per customer.
What is Return On Investment?
Return on Investment is a ratio that measures the performance of said investment. You can use it to evaluate potential or past profitability.
Sales forecasting is an essential business activity that helps organizations to anticipate and plan for future sales
What is Cost Per Mille (CPM)?
Cost per Mille or CPM is the cost of displaying an ad to 1,000 people. It is used in most platforms, not just online ones.